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Case-Based Asymmetric Modeling of Firms with High versus Low Outcomes in Implementing Changes in Direction
| File | Description | Size | Format | |
|---|---|---|---|---|
 Ren Revisit_Search_Scope_JBR_Final_May_29_2015.doc | Accepted version | 1.5 MB | Microsoft Word | View/Open |
| Title: | Case-Based Asymmetric Modeling of Firms with High versus Low Outcomes in Implementing Changes in Direction |
| Authors: | Eisingerich, AB Ren, S Tsai, H-T |
| Item Type: | Journal Article |
| Issue Date: | 3-Jun-2015 |
| Date of Acceptance: | 29-May-2015 |
| URI: | http://hdl.handle.net/10044/1/23511 |
| DOI: | https://dx.doi.org/10.1016/j.jbusres.2015.05.007 |
| ISSN: | 0148-2963 |
| Publisher: | Elsevier |
| Start Page: | 500 |
| End Page: | 507 |
| Journal / Book Title: | Journal of Business Research |
| Volume: | 69 |
| Issue: | 2 |
| Copyright Statement: | © 2015, Elsevier. Licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International http://creativecommons.org/licenses/by-nc-nd/4.0/ |
| Keywords: | Marketing MD Multidisciplinary |
| Publication Status: | Published |
| Appears in Collections: | Imperial College Business School |
This item is licensed under a Creative Commons License
