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Results 1-10 of 14
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Issue DateTitleAuthor(s)
1-Mar-2010How can clusters sustain performance? The role of network strength, network openness, and environmental uncertaintyEisingerich, AB; Bell, SJ; Tracey, P
1-Jan-2012Views of policymakers, healthcare workers and NGOs on HIV pre-exposure prophylaxis (PrEP): a multinational qualitative studyWheelock, A; Eisingerich, AB; Gomez, GB; Gray, E; Dybul, MR, et al
13-Jul-2018How an environment of stress and social risk shapes student engagement with social media as potential digital learning platforms: qualitative studyHartnup, B; Dong, L; Eisingerich, AB
15-Mar-2018Brand-self connections and brand prominence as drivers of employee brand attachmentGill-Simmen, L; MacInnis, D; Eisingerich, AB; Park, CW
15-Jun-2018Effective Behavioral Changes through a Digital mHealth App: Exploring the Impact of Hedonic Well-Being, Psychological Empowerment and InspirationLin, Y; Tudor-Sfetea, C; Siddiqui, S; Sherwani, Y; Ahmed, M, et al
1-Oct-2015Strategic benefits of low fit brand extensions: When and why?Chun, HH; Park, CW; Eisingerich, AB; MacInnis, DJ
1-Aug-2017Unraveling the customer education paradox: when, and how, should firms educate their customers?Bell, SJ; Auh, S; Eisingerich, AB
3-Jun-2015Case-Based Asymmetric Modeling of Firms with High versus Low Outcomes in Implementing Changes in DirectionEisingerich, AB; Ren, S; Tsai, H-T
27-Jan-2015Attitudes and acceptance of oral and parenteral HIV preexposure prophylaxis among potential user groups: a multinational study.Eisingerich, AB; Wheelock, A; Gomez, GB; Garnett, GP; Dybul, MR, et al
1-Jun-2019Digital transformation and possession attachment: examining the endowment effect for consumers' relationships with hedonic and utilitarian digital service technologiesFritze, M; Eisingerich, AB; Benkenstein, M