An approach to sociotechnical transparency of social media algorithms using agent-based modelling
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Published online version
Author(s)
Gausen, Anna
Guo, Ce
Luk, Wayne
Type
Journal Article
Abstract
The recommendation algorithms on social media platforms are hugely impactful,
they shape information flow and human connection on an unprecedented scale.
Despite growing criticism of the social impact of these algorithms, they are still
opaque and transparency is an ongoing challenge. This paper has three contri butions: (1) We introduce the concept of sociotechnical transparency. This can
be defined as transparency approaches that consider both the technical system,
and how it interacts with users and the environment in which it is deployed.
We propose sociotechnical approaches to improve understanding of social media
algorithms for policy-makers and the public. (2) We present an approach to
sociotechnical transparency using agent-based modelling, which overcomes a
number of challenges with existing approaches. This is a novel application of
agent-based modelling to provide transparency into how the recommendation
algorithm prioritises different curation signals for a topic. (3) This agent-based
model has a novel implementation of a multi-objective recommendation algorithm
that is calibrated and empirically validated with data collected from X, previ ously Twitter. We show that agent-based modelling can provide useful insights
into how the recommendation algorithm prioritises different curation signals. We
can begin to explore whether the priorities of the recommendation algorithm
align with what platforms say it is doing and whether they align with what the
public want.
they shape information flow and human connection on an unprecedented scale.
Despite growing criticism of the social impact of these algorithms, they are still
opaque and transparency is an ongoing challenge. This paper has three contri butions: (1) We introduce the concept of sociotechnical transparency. This can
be defined as transparency approaches that consider both the technical system,
and how it interacts with users and the environment in which it is deployed.
We propose sociotechnical approaches to improve understanding of social media
algorithms for policy-makers and the public. (2) We present an approach to
sociotechnical transparency using agent-based modelling, which overcomes a
number of challenges with existing approaches. This is a novel application of
agent-based modelling to provide transparency into how the recommendation
algorithm prioritises different curation signals for a topic. (3) This agent-based
model has a novel implementation of a multi-objective recommendation algorithm
that is calibrated and empirically validated with data collected from X, previ ously Twitter. We show that agent-based modelling can provide useful insights
into how the recommendation algorithm prioritises different curation signals. We
can begin to explore whether the priorities of the recommendation algorithm
align with what platforms say it is doing and whether they align with what the
public want.
Date Issued
2024-07-29
Date Acceptance
2024-07-17
Citation
AI and Ethics, 2024
ISSN
2730-5961
Publisher
Springer
Journal / Book Title
AI and Ethics
Copyright Statement
© The Author(s) 2024 Open Access This article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by/4.0/.
License URL
Identifier
https://link.springer.com/article/10.1007/s43681-024-00527-1
Publication Status
Published online
Date Publish Online
2024-07-29