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What are the benefits and limitations of social marketing A study based on the anti-smoking campaigns in the UK
Author(s)
Zhang, Shuo
Type
Dissertation
Version
Imperial Users only
Date Issued
2009-09
Date Awarded
2009-11
URI
Format Extent
879546 bytes
Creator
Zhang, Shuo
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MSc
Course Name
MSc International Health Management