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Social success of perfumes
File(s)
Social success of perfumes.pdf (1.79 MB)
Published version
Author(s)
Vasiliauskaite, Vaiva
Evans, Tim S
Type
Journal Article
Abstract
We study data on perfumes and their odour descriptors-notes-to understand how note compositions, called accords, influence successful fragrance formulas. We obtain accords which tend to be present in perfumes that receive significantly more customer ratings. Our findings show that the most popular notes and the most over-represented accords are different to those that have the strongest effect to the perfume ratings. We also used network centrality to understand which notes have the highest potential to enhance note compositions. We find that large degree notes, such as musk and vanilla as well as generically-named notes, e.g. floral notes, are amongst the notes that enhance accords the most. This work presents a framework which would be a timely tool for perfumers to explore a multidimensional space of scent compositions.
Date Issued
2019-07-03
Date Acceptance
2019-06-06
Citation
PLoS ONE, 2019, 14 (7)
URI
http://hdl.handle.net/10044/1/72348
DOI
https://www.dx.doi.org/10.1371/journal.pone.0218664
ISSN
1932-6203
Publisher
Public Library of Science (PLoS)
Journal / Book Title
PLoS ONE
Volume
14
Issue
7
Copyright Statement
© 2019 Vasiliauskaite, Evans. This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
Identifier
https://www.ncbi.nlm.nih.gov/pubmed/31269036
PII: PONE-D-18-34347
Subjects
General Science & Technology
MD Multidisciplinary
Publication Status
Published
Coverage Spatial
United States
Article Number
ARTN e0218664
Date Publish Online
2019-07-03
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