Zilch: Extending customer lifetime value during a period of high growth
Author(s)
Bonnar, Samantha
Type
Dissertation
Version
Imperial Users only
Date Issued
2020
Date Awarded
2020
Creator
Bonnar, Samantha
Description Note
Distinction
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
Masters
Course Name
EMBA