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Is localization an important element in global expansion? A comparative study of Tesco's and Wal-Mart's expansion strategy in South Korea
Author(s)
Tang, Hoi Ying
Type
Dissertation
Version
Imperial Users only
Date Issued
2008
Date Awarded
2008
URI
Format Extent
2019080 bytes
Creator
Tang, Hoi Ying
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MSc
Course Name
MSc Management