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Analysis of Ice Cream Market in China: An Evaluation of Foreign Brand's Penetration into the Market
Author(s)
Cheng, Rachel
Type
Dissertation
Version
Imperial Users only
Date Issued
2008
Date Awarded
2008
URI
Format Extent
793446 bytes
Creator
Cheng, Rachel
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MSc
Course Name
MSc Management