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Beauty in the Times of Digital: How Beauty Brands Should Target their Shoppers with the Advent of Digital Media Marketing
Author(s)
Bahl, Surabhi
Type
Dissertation
Version
Imperial Users only
Date Issued
2015
Date Awarded
2015
URI
Creator
Bahl, Surabhi
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MBA
Course Name
FTMBA