Ecosystem service frameworks connect with different societal goals and priorities regarding ecosystem management and development planning, and thus reflect the different epistemic communities from which they arise. Since the publication of the Millennium Ecosystem Assessment (MA), ecosystem service framing has undergone a significant evolution and this evolution has, in turn, continued to reshape the epistemic communities and their take on policy instruments, including for example payments for ecosystem services. This chapter explores the development of ecosystem services framings over the last decade, focusing on how the ecosystem service frameworks, such as the UN-led Economics of Ecosystems and Biodiversity (TEEB), the UK-led Ecosystem Services for Poverty Alleviation (ESPA) programme and the Intergovernmental Platform on Biodiversity and Ecosystem Services (IPBES), have significantly influenced how we conceptualise and use the ecosystem service approach. Through an exploration of the evolution of ecosystem service and well-being framings, the chapter highlights that there has been a substantial shift towards seeing ecosystem services through a richer lens, departing from a mostly supply (biophysical) perspective to a more balanced social-ecological perspective, including the issues of equity and justice in ecosystem governance, and a pluralistic conceptualisation of values.