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Best Practices on Social Media and Brand Development: Proposed Strategy and Action Plan for PHC Franchised Restaurants
Author(s)
Grammatis, Andreas-Zisis
Type
Dissertation
Version
Imperial Users only
Date Issued
2011
Date Awarded
2011
URI
Format Extent
1910570 bytes
Creator
Grammatis, Andreas-Zisis
Description Note
Distinction
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MBA
Course Name
MBA