Premium Store Brand: the critical factors that make Tesco Finest attractive and feasible for Tesco
Author(s)
Satitsatian, Sirichol
Type
Dissertation
Version
Imperial Users only
Date Issued
2010
Date Awarded
2010
Format Extent
423322 bytes
Creator
Satitsatian, Sirichol
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MSc
Course Name
MSc Management