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How Can a Global Software Products Vendor Choose the Best Channels to Maximise It's Market Entry Success? The Case of WebSense
Author(s)
Celik, Mustafa
Type
Dissertation
Version
Imperial Users only
Date Issued
2008
Date Awarded
2008
URI
Format Extent
331528 bytes
Creator
Celik, Mustafa
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MBA
Course Name
MBA