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How can IBM's software group break out of its existing laggard position in the market and establish a strategy for achieving double digit growth?
Author(s)
Mohanty, Lalitendu
Type
Dissertation
Version
Imperial Users only
Date Issued
2007
Date Awarded
2007
URI
Format Extent
1655345 bytes
Creator
Mohanty, Lalitendu
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MBA
Course Name
MBA