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What is the New Consumer Decision Journey in the UK Automotove Sector?
Author(s)
Richard Couarraze, Sophie
Type
Dissertation
Version
Imperial Users only
Date Issued
2015
Date Awarded
2015
URI
Creator
Richard Couarraze, Sophie
Description Note
Distinction
Publisher Department
Imperial College Business School
Publisher Institution
Imperial College London
Qualification Level
Masters
Qualification Name
MBA
Course Name
EMBA