Exploring the effect of combinational pictorial stimuli on creative design performance
Author(s)
Hua, Min
Han, Ji
Ma, Xuezi
Childs, Peter
Type
Journal Article
Abstract
Visual stimuli can be useful in supporting design ideation process. However, researchers still know very little about how stimuli should be delivered to designers during the early design stage. This question is crucial to the effective use of stimuli because previous researches have proved that ill-presented stimuli can have a negative impact on design creativity. Therefore, an empirical study was conducted with the aim of exploring if and how combinational pictorial stimuli can affect designers' creative performance. Results from a total of 36 participants show that the design outcomes presented by the group exposed to combinational pictorial stimuli were more creative than those given by the group exposed to no stimuli or randomly presented pictorial stimuli. These results imply that the form of stimuli delivery can affect creative design outcomes and combinational pictorial stimuli best support design creativity among these three conditions. These findings give us a better understanding of the roles that visual stimuli play in design, which is expected to bring us important implications for both design education and design support tool development
Date Issued
2019-07
Date Acceptance
2019-07-01
Citation
Proceedings of the Design Society: International Conference on Engineering Design, 2019, 1 (1), pp.1763-1772
ISSN
2220-4342
Publisher
Cambridge University Press (CUP)
Start Page
1763
End Page
1772
Journal / Book Title
Proceedings of the Design Society: International Conference on Engineering Design
Volume
1
Issue
1
Copyright Statement
© The Author(s) 2019 This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
Identifier
http://dx.doi.org/10.1017/dsi.2019.182
Publication Status
Published
Date Publish Online
2019-07-26